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Create Impressive Business Cards
Your Business Card design should express your personality and the professional quality of your work and your business. Your business card is often the first contact a person has with your business. Make sure it says what you intend it to say to your potential customer.
Contact Garry M. Spotts to Design Your Next Postcard
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Postcard Designs that Impress!
A well designed Postcard can substitute for a traditional business card providing more space to communicate you message and value to the customer. A postcard-biz card typically escapes the wallet abyss which most traditional business cards fall into on their way to the waste basket.
Contact Garry M. Spotts to Design Your Next Postcard
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How to Create an Effective Business Card!
One of the biggest errors business owners make is not having quality marketing material.Many times your business card will get wedged in a pile of others and purged at a later date because they can’t remember who you are or why they even took your card in the first place.
You business card may be the only point of reference a potential customer may have for you. What more can they discover about you than your name, title, phone number and mailing address? Is your card an effective marketing tool or is it destined for file 13 & the local landfill.
Use both sides of your card to communicate your message and to generate questions when you hand it to someone. Make it visually appealing and you may find that people will keep it & even use it.
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Microenterprise Business Marketing
As a microenterprise business owner you operate with limited marketing dollars available to you. Making the most of the resources you have is critical to you business success. Developing business cards which share your business in an effective and impactful way is essential.
5 Tips For Business Card or Postcard Marketing for Microenterprise Business
- Use both sides of your business card to communicate your business' uniques selling idea. What makes you and your business unique from others. Tell a story about the value you offer the person holding your card.
- Add a photo of you holding your product, standing by, leaning on or holding up you logo if you offer and intangible service. People will identify with your face and connect you to your product even when you are out socially. You get more bang for your buck by associating your face with your "quality" service.
- Use easy to read font types on your business card. Don't make people say, "I wonder what that word is..." Unreadable words can become a problem when you use script type font faces.
- Design your card to "bleed" to the edge. Look at the examples above. Notice that the cards above don't have a white border around the edge.
- Develop a 30 second "elevator speech" about your business that highlights some of the benefits you offer a customer and that are reflected on the business card you are handing them.
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